Brand Corporate Identity - Task 4

Brand Corporate Identity 

23.9.2024 - 00.0.2025 (Week 1 - Week 14)

Aidi Rafiq | 0353422 | Bachelor of Design (Honours) in Creative Media  

BRAND CORPORATE IDENTITY

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INSTRUCTIONS

Task 4 

BRAND GUIDELINE

Task 4 is a continuation of Task 2 and 3, where we produce a brand guidelines from our brand. In order to start my brand guidelines, I need to plan how I want to present it. I decide to go for a minimal but still impactful with how the my layout is. 

fig 1.0 inspiration for brand guideline

Progression

fig 1.1 rough plan in Adobe Illustration

I start to lay out a rough plan on how I would present my brand guideline. Only using two colors like black and white to match my logo aesthetic.

fig 1.2 mock ups for visual guideline

SUBMISSION

ONLINE PUBLISH

FEEDBACK

Week 10

Specific Feedback : Provide image and change the sections from "exhibition A" to "exhibition 01" so that it would be consistent and readability.

Week 11

Specific Feedback : Reduce the point size for body paragraph, include mock ups for corporate stationary and provide navigation and buttons in the index page.

Week 12

Specific Feedback : Provide navigation buttons for the content pages.

REFLECTION

Experience

Overall, this is a fun experience and interesting to make because I've never done a brand guideline. The idea of presenting your businesses idea to client brings excitement and unique. Especially presenting your targeted audience with your desired ideas.

Observation

Throughout this experience, I learned that when creating a brand guideline, all body paragraph size needed to be same and chapters that lead to another topic needs to be same too in order keep it consistent.

Findings

I learned how to make an interactive pdf is a thing which I didn't know it exist. I also didn't know that Adobe InDesign can make an interactive project.